Christina Wodtke

Christina Wodtke’s mission is to give companies and individuals tools to make their visions into realities. To achieve that goal, she is currently coaching, advising, teaching and consulting. As well, she is working on her new book, The Executioner’s Tale (working title) about using OKRS (objectives and Key results), predictive roadmaps, and a cadence of celebrations to build high performance teams. Learn more

Most recently she led the creation of a social network/gaming platform as a General Manager at Zynga, Before that she was General Manager of Social at Myspace, Principal Product Manager at Linkedin and Sr Director of Design at Yahoo back when yahoo was pretty neat.

As well, she likes founding things: she founded a startup where she developed the collaborative blogging tool PublicSquare, Boxes and Arrows, an online magazine of design, and co-founded the Information Architecture Institute. She may found again.

Along the way she wrote the bestselling Information Architecture: Blueprints for the Web, and has spoken on the topic of the human experience in information spaces at conferences worldwide. She writes still at